It can be tempting to handle every aspect of your online marketing yourself, especially if you’re working on a small budget or with limited time. However, you have far more to gain by letting go of some tasks and hiring virtual assistants or VA who are focused on that one task and better skilled to do it than you are. Don’t know where to start?
Consider these 10 online marketing tasks you can delegate to your VA and focus on the core line of business instead!
1) Data entry
While data entry may not be the most glamorous of tasks, it’s an important one nonetheless. And if you’re not a fan of doing it yourself, there’s no shame in outsourcing it to someone else. After all, your time is better spent on other aspects of your business. A service like Fiverr has freelancers who can complete these tasks for as little as $5 per hour. From this perspective, it really doesn’t make sense to keep doing these tasks by hand when they can be done much more efficiently for a small fee!
2) Website design
A great website is essential for any business, but designing and building a website can be time-consuming.
Fortunately, there are plenty of web design companies that can do it for you. Just make sure to do your research and find a reputable company. It’s also important to keep in mind that once the site is designed, you’ll need someone to maintain it and update content. Consider what the service will cost for this in advance so you’re not caught off guard later on.
Hiring a professional copywriter is one of the best investments you can make for your business. A good copywriter will be able to capture your voice and communicate your message clearly to your target audience. They can also help you create landing pages, email campaigns, and other marketing materials that will help you close more deals and drive more sales. Before hiring someone to write copy for you, check their writing samples. Make sure they understand your business’s goals and are willing to sign an NDA if necessary.
The cost will vary depending on the length of content being written as well as how often it needs to be updated (e.g., weekly or monthly). Expect to pay between $1-$5 per word depending on how much research needs to be done or how specialized the topic is.
Hire VA with a specific skill set: Whether it’s creating web content, managing social media accounts, or doing market research – there are so many things you can outsource today!
4) Affiliate management
Affiliate management is the process of recruiting, tracking, and paying affiliates for their marketing efforts. This can be a time-consuming task, but there are a number of tools and services that can help. By outsourcing affiliate management, you can free up your time to focus on other aspects of your business.
5) Keyword research
One of the most important aspects of online marketing is keyword research. This is the process of finding and using relevant keywords to drive traffic to your website. While it may seem like a simple task, it can be time-consuming and challenging. That’s why many businesses choose to outsource this task to a professional.
6) Google ad words management
Google AdWords can be a powerful tool to generate leads and sales for your business, but it can also be a time-consuming task to manage. Luckily, there are plenty of virtual assistants that can handle your AdWords for you, freeing up your time to focus on other aspects of your business
7) Landing page optimization
A well-optimized landing page can mean the difference between a successful online marketing campaign and one that falls flat. But if you’re not a marketing expert, landing page optimization can be a daunting task. Fortunately, there are plenty of online tools and services that can help.
8) PPC campaign management
PPC campaign management can be a full-time job in and of itself. If you’re not ready to commit to that level of dedication, or if you simply don’t have the time, consider outsourcing your PPC campaign management. Doing so can free up your time to focus on other aspects of your business while still ensuring that your PPC campaigns are in good hands.
Outsourcing can be a great way to cut down on the time you spend working on your business each day, leaving you with more time to focus on more important tasks and ultimately grow your business more efficiently. While there are many online marketing tasks you can outsource, such as customer support or lead generation, there are also some that are best handled by an in-house employee. The point is here to choose the tasks that can save you money, efforts and hassles when outsourced.